The Pass has been developed by three South African entrepreneurs - Marnus van Niekerk (Founder and CEO), Anton Groenewald (Director and Joint Founder) and Justin Sampson (Director and Joint Founder) - who identified an opportunity to provide a simpler, and more efficient solution for visitors to the Cape.
“All these services are provided on an app-based, integrated IT platform using the latest smartphone technology, and with the option of printing tickets or credit card type passes as required by the visitor,” says Anton Groenewald.
“We are offering a mobile based solution that meets the visitor’s demand for convenience and increasingly seamless travel”, Groenewald continues.
Wesgro, the official tourism, trade and investment promotion agency for Cape Town and Western Cape, has identified the Cape Town Pass as a partner to help deliver its mandate of driving the geographic spread of tourists across the province.
“The ability to use technology to open up the Western Cape to more visitors and help them to experience more of the five regions around Cape Town is what caught our interest,” say Tim Harris, CEO of Wesgro. “Cape Town Pass offers attractions and products from across the province in a streamlined sales and marketing channel.
![1473428125984 N1g R3 Yjij W 1473428125984 N1g R3 Yjij W](https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=2000&s=e2d80a1d3ed745fcf15d76645258444b 2000w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=1800&s=ea458586b579691eba96781244a5015f 1800w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=1600&s=adcc3f545dd696416da4ca7833cae099 1600w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=1400&s=4b8fff0bc6cf3637af23087d1a7d9be3 1400w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=1200&s=e5995045377348cb76b3d08c887ee124 1200w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=1000&s=8a1ff97ce10368d49ebbf25e79033ab7 1000w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=800&s=1b51f9ddb88be52b14c1450c56209022 800w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=600&s=74be4f95a84cd6cadd12568e3608f031 600w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=400&s=f30a54d7bdafd0ec2c4967aa6938749b 400w, https://wesgro.imgix.net/uploads/files/1473428125984_N1gR3YjijW.jpg?auto=format%2Ccompress&fit=clip&q=90&ratio=&w=300&s=4089f22ac3750bbddc08f02f3b16d0e9 300w)
It will also provide great value to delegates attending international conferences who often only have a day or two to experience the destination and are looking for a simple mobile based solution.”
“We are excited about working with Cape Town Pass” ends Mr Harris.
For media enquiries:
Anton Groenewald, CAPE TOWN PASS: anton@capetownpass.travel
Judy Lain, Wesgro: judy@wesgro.co.za